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Podcasts

This Week In Location Based Marketing - Episode #255


Date: October 21st, 2015

On the show: Pinterest says location for every pin; Westfield and Commbank beacon Australia; Get yer booze really easy see from Drinkeasy; Cat mapping; MoveLoot does the heavy lifting; Pikato acquired by RetailNext; SIM Partners + Show Carnival; Niantic Labs raises $20M; #OpenUpTheFun with Tostitos Canada; Gimbal gets Phigital; Mapping America’s cursing.

Top stories of the week


1. Pinterest - Place Pins to add automatic location data 6:05
2. Westfield and Commbank team up for beacon play (Australia) 8:55
3. Drinkeasy - text messaging service 12:00
4. Onomichi the cat - Hiroshima tourism board 14:28
5. MoveLoot - Craigslist for second-hand furniture 17:15


Resource: Mapping swear words across America 20:32

Member News


1. RetailNext acquires Pikato 23:44
2. Shoe Carnival teams up with SIM partners 25:00
3. Niantic Labs gets $20M from Google, Pokemon and Nintendo 27:22
4. Tostitos Canada - #OpenUpTheFun 28:27
5. Gimbal buys Phigital 29:54
 

Top stories of the week


1. Pinterest - Place Pins to add automatic location data 6:05
2. Westfield and Commbank team up for beacon play (Australia) 8:55
3. Drinkeasy - text messaging service 12:00
4. Onomichi the cat - Hiroshima tourism board 14:28
5. MoveLoot - Craigslist for second-hand furniture 17:15


Resource: Mapping swear words across America 20:32

Member News


1. RetailNext acquires Pikato 23:44
2. Shoe Carnival teams up with SIM partners 25:00
3. Niantic Labs gets $20M from Google, Pokemon and Nintendo 27:22
4. Tostitos Canada - #OpenUpTheFun 28:27
5. Gimbal buys Phigital 29:54